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INFORMATION ABOUT TELIA FINLAND OYJ’S CUSTOMER COMMUNICATIONS AND MARKETING TO CONSUMERS

Customer communications

To maintain the customer relationship, we will communicate to you matters closely related to the products or services that you have ordered from us. Examples of this communication include announcements regarding changes to prices or service content and well as messages related to the provision or functionality of a service or product. Customer messages may be sent electronically or by mail. They do not contain marketing.

marketing messages

In addition to these customer messages, we may send messages containing marketing, either electronically or by mail. Marketing messages provide you with a more extensive view of the products, services and benefits from Telia and Telia’s partners. 

Electronic direct marketing may be sent if you have consented to that (marketing consent). You may, however, also receive messages related to products and services you have already bought without separate permission for electronic direct marketing. If you forbid electronic marketing, we will not send you any electronic messages containing marketing. You may set an electronic marketing ban in self-service or via our customer care. 

Marketing permissions apply to all Telia group companies and to all of your products and services, such as mobile subscriptions, Internet connections, TV services and other value-added services, and to the services of our partners. You will not receive more than five marketing messages per week. 

We may send you direct marketing messages by mail without a specific permission. These messages may contain information regarding customer rewards or current benefits, for example. If you want to forbid direct marketing by mail, you can activate a direct marketing ban in self-service or via our customer care.

NEWSLETTERS

Telia has a variety of newsletters that you may subscribe to according to your preference. To subscribe, use the form at telia.fi. These include, for example, the eSports newsletter. When you subscribe to our eSports newsletter, we can offer you current news on this particular topic.

Subscribing to our newsletters is an excellent way of learning about Telia’s benefits even if you currently were not a Telia customer. If you are our customer but have not provided an electronic marketing permission, you provide your consent by subscribing to a newsletter. Any newsletter you subscribe to using the form can be cancelled with the link contained in each newsletter. 

By joining our newsletter mailing list, you will receive communication from Telia companies or Telia’s partners with information on the best benefits, services or events. You will receive at most 5 messages per week, either by e-mail or by text message.
 

Targeting of marketing messages

We can target marketing messages we send you by means of your customer data. When you are our customer, use our services or visit our website, we get information on you that enables us to better offer you topical and relevant offers and messages to meet your needs. If you do not wish for us to tailor the messages to better suit you, you can forbid the personalisation of marketing messages in self-service or via our customer care. 

If you wish, you can also give your consent to targeting marketing messages on the basis of traffic and location data generated in connection with the use of our products and services.

Traffic data include data on calls and text messages: data on the parties engaged in the communications, the date, time and duration of the connection, the IP address and location data of the subscription, and any data on the terminal device. Traffic data enable us to give you a tip on a subscription better suited to your needs or on new accessories for your terminal device.

Location data, in turn, indicate the geographic location of your subscription or terminal device, and are used to offer value-added services such as map, navigation or locally targeted advertising services. The accuracy of location data depends on factors such as the features of the value-added service offered and, with regard to mobile phones, the number of base stations in the area in question. Location data are used, for example, when you order information on the location the nearest pharmacy or restaurant to be sent to your phone. Similarly, you may also receive a locally targeted advertisement based on the fact that you are currently in the area in question.

CUSTOMER SURVEYS AND RESEARCH

We want to develop our operations, listening to our customers. To this end, we survey our customers’ opinions on a variety of topics ranging from service development to the performance of customer service or, for example, the most wanted customer benefits. If, however, you do not wish for us to contact you regarding these surveys, you can forbid it by activating a direct marketing ban in self-service or via our customer care. In this case, we will not contact you for research purposes through any channel (e-mail, text message, calls). 

Targeted and personalized advertising in social media services

We can also target and personalise advertising interesting to you in social media channels based, for example, on the personal data we process when providing you with a service pursuant to an agreement or when you use our services.  If you want to forbid targeted advertising, you can activate a direct marketing ban in self-service or via our customer care. 

In addition, information collected with cookies regarding your visits to our website may be used for targeting and personalising advertising in social media channels (for more details, see here). You can prevent advertising based on information collected with cookies by using the so-called do not track feature in your browser.

You can also manage your browser’s cookie settings on these sites:
youronlinechoices.com/fi
networkadvertising.org/choices
aboutads.info/choices

It is possible to prohibit targeted advertisements also in the social media services by following their guidelines and privacy policies. Examples:

Twitter
Google
Facebook
LinkedIn

Data protection and management of settings

You can find more information on the processing of customer data in the Privacy Notice. Data collected on the basis of marketing permission will not be disclosed to parties outside Telia Finland Oyj without the customer’s separate consent except when allowed or required by law. However, we may disclose to third parties such generalised statistical data that do not make it possible to identify any individuals.

You can modify your settings related to data protection and direct marketing in the self-service, i.e., the Minun Telia application or by logging in at telia.fi. You can also make the changes by calling our customer service at +358 20 690 400 (mobile/local network charge) or by sending a written request either via the customer care contact form or by mail to the address Telia Finland Oyj, Asiakaspalvelu, PL 0400, 65101 Vaasa. If you so wish, you can prohibit marketing completely.

Are you our business customer? You can manage the direct marketing to business customers using this form.